Investigating the effect of Organizational Factors on Implementing E-Commerce in SMEs

In recent decades with increasing of global economic competition, small and medium scale industrials (SMEs) have known as an economic growth engine and a tool for employment.Therefore, they have important role in growth and development of countries. In order that these firms can compete in the world and they use the advantages of information technologyrequires infrastructures which provides electronic in various areas such as reducing transactioncosts, develop marketing areas and access to markets, participate with suppliers and other partners. This paper is investigating effective organizational factor on implementing ECommerce in SMEs. Primary data collected from questionnaire and has been analyzed throughusing SPSS software. The results of this study indicate that among technical, Social-Cultural, Managerial, human resource and logical factors, Managerial factors has important effect on Implementing E-Commerce

کلیدواژه ها:

E-Commerce ، SMEs ، Managerial factors ، global economic