Employee relationship management Realizing competitive Advantage through information technology Stefan Strohmeier (Case Study: Staff of the Municipality of Tehran)
سال انتشار: 1399
نوع سند: مقاله کنفرانسی
زبان: انگلیسی
مشاهده: 225
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شناسه ملی سند علمی:
DHCONF05_049
تاریخ نمایه سازی: 29 آذر 1399
چکیده مقاله:
Employee relationship management (ERM) constitutes an emerging trend of managing human resources by building and maintaining individualized and mutually valuable relationships with employees based on information technology. However, given the early and still emerging state, there is little knowledge and agreement regarding ERM. Hence, the current paper attempts to clarify the concept and derive research implications. The formation and the strategic, processual and technological components of ERM are derived and discussed based on the Customer Relationship Management (CRM) concept that preceded it. As a result, a firstgeneral outline of an interesting and ambitious concept is presented. Based on the outline,major implications for further conceptual elaboration, theoretical foundation and empiricalevaluation of ERM are derived to propose directions for future research.
کلیدواژه ها:
Employee relationship management ، Talent relationship management ، Candidate relationship management ، Internal relationship marketingElectronic human resource management
نویسندگان
Somayeh Farmani
Master of Regional Development Planning, Allameh Tabatabai University, and Education Expert, District ۱۶, Tehran Municipality