Conceptual Framework of Digitalized Marketing Assistant System

Business models have changed many times during the past decade. There are business tricks and rules that are not valid any more. For example, in the food industry in the past, mostly were considering on quality and price of food, while now they should consider to packing method and design too. By looking to the past, it is very clear that therewere less factories than today. So merchandise distributors had less issues to find reliable and good customers. After increasing the number of factories the competition start. Many of them closed while many became robust brands and won the competition. This paper will discuss about the conceptual framework of the digitalized marketing assistant system. Of course, many other digitized marketing assistance is available in the market. Ours not only employing data mining methods, it is also benefiting from the expert human experience, local traditional events and culture.

کلیدواژه ها:

Marketing ، Data Mining ، ANNs ، Entrepreneurship