Ecommerce and Tourism

The tourism sector has been one of the more pro-active sectors in the development of e-Commerce in Iran. Tourism is an information product at the point of purchase therefore buyers depend on accurate, reliable and trustworthy information. The One-Stop Information Portal and the Tourism Data Warehouse can make an important contribution in improving the quaiiry and quantity of information provided on Iran to international tourists. This Overall Executive Summary highlights the main findings, conclusions and recommendations arising from the review of the tourist sector in Iran.