A Framework for Business Model Design

سال انتشار: 1393
نوع سند: مقاله ژورنالی
زبان: انگلیسی
مشاهده: 174

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شناسه ملی سند علمی:

JR_JITM-5-4_013

تاریخ نمایه سازی: 26 بهمن 1400

چکیده مقاله:

This research was performed to recognize the ways ofBusiness Model Designing and explaining about the use of BusinessModel in technology-oriented firms and enterprises, and leads them towands the implementation of the plans and new ideas in order to enter tolabor market or maintenance of their situation in internal and globalmarkets. The essay was considering the concept of Business Model andthe relationship with Business strategies. Then various frameworks andmethods of business model including Faber business model framework,Mapit, Idea, Visitor and dynamic framework have been analyzed. Finallywhile introducing a recommended model for designing a business model;business model functions have investigated in conceptual framework. Thecurrent research has benefited from Meta-Synthesis method forqualitative analysis of investigations. The results show that the elements:organization, technology, financial resources, services/products, market,customers and phases: identification, designing, assessment andaggregation in business model designing have high importance.Examination of relation between importance, elements and businessmodel designing phases has shown that there is a positive and significantrelation between two structures. Based on data of this research, theaverage comparison one group test has supported business modelDesigning elements for developing technology based business.

نویسندگان

پوراندخت نیرومند

Ph.D. Management of Technology, University of Allameh Tabatabaei, Tehran, Iran

محبوبه رنجبر

Ph.D. Student of Communication, University of Allameh Tabatabaei, Tehran, Iran

سیدمحمد اعرابی

Prof. in Management, University of Allameh Tabatabaei, Tehran, Iran

بهناز حاجی صادقی

Masters of Information Technology Management, Alzahra University, Tehran, Iran