Motivation to Use of Virtual Social Networks in Iranian users

Nowadays, the social networks bacame one of the crucial communicating tools in social and globe and they have a high reputation between people. As study the motivation of the users in using the social networks is important; this study aims to investigate this motivation. This is a review-descriptive study reviewing the previous studies on the reason and motivation of iranian users applying for the social networks. To do so, data and information of this study were gathered by searching a keyword in both persian data base (SID, Noormags, Ensani) and google scholar. the results of nineteen articles were checked. The results indicate that iranian users use the social network with different incentives which communicating with friends, find the new friends, fun and hobby, sharing the data, learning the new capabilities, education and being update by news are among the most important one.

کلیدواژه ها:

virtual social networks ، motivation ، Iranian users