Project Management Office and Design Thinking: A Synergistic Approach to Innovation
سال انتشار: 1402
نوع سند: مقاله کنفرانسی
زبان: انگلیسی
مشاهده: 86
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شناسه ملی سند علمی:
ICMB02_043
تاریخ نمایه سازی: 11 آذر 1402
چکیده مقاله:
In today's rapidly evolving business landscape, characterized by constant change and technological advancements, organizations face the imperative of not only executing projects efficiently but also fostering a culture of innovation. This essay explores the dynamic interplay between the Project Management Office (PMO), Design Thinking, and creativity as pivotal components in achieving this dual objective. The PMO, as a centralized entity, establishes and upholds project management standards, ensuring alignment with organizational goals. Concurrently, Design Thinking injects creativity and user-centricity into the project management process, facilitating the development of solutions that resonate profoundly with end-users. Moreover, the cultivation of creativity within project management serves as the driving force behind innovative problem-solving. When integrated harmoniously, PMO, Design Thinking, and creativity form a synergistic approach that not only ensures projects are executed with efficiency but also propels continuous innovation. This holistic approach stands as a cornerstone for successful project management in the contemporary, fast-paced business landscape.
کلیدواژه ها:
Project Management Office (PMO) ، Design Thinking Methodology ، Creative Problem-Solving ، Innovation Strategies
نویسندگان
Roham Karami Mofrad
College lecturer, Master of Architectural studies, Art University of Isfahan