The health-related compelling message of the COVID-۱۹ outbreak to develop responsible preventive behavior

سال انتشار: 1400
نوع سند: مقاله کنفرانسی
زبان: انگلیسی
مشاهده: 148

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شناسه ملی سند علمی:

HWCONF08_069

تاریخ نمایه سازی: 12 اردیبهشت 1401

چکیده مقاله:

The Covid-۱۹ pandemic prevalence is a serious threat to international concern that has developed public health issues worldwide. Preventive measures are the best possible ways to control and reduce the COVID-۱۹ transmission. Thus, health professionals' responsible attitude is vital in motivating people to adopt prevention behaviors against Covid-۱۹. Health experts provide updates and authentic information to people to follow proper preventive behavior to combat the adverse effects of the COVID-۱۹ in society. The adequate health message information is helpful to prevent the transmission of the COVID-۱۹ disease. It must meet the standard criteria to produce sufficient attractive information, provide the central concept at the beginning of the message, explain the ease of behavior, use effective stimuli, and provide enough evidence of disease threats. The health-related statement should describe the results of following standard operating procedures (SOPs) and preventive behaviors that help reduce transmission of the disease. The credibility of the message provider as a reliable source, the reliability of the message, the use of the appropriate tone and expression, the use of audience-appropriate appeal, the non-insulting and rebuke of the person in the message, the use of names, images, symbols, codes, and slogans are vital to identify health mobilization. As a result, recipients acknowledge the information provided by health care professionals based on their circumstances, accept, and take action against the Covid-۱۹ disease by following the preventive measures and practices as prescribed in the message of health information.

کلیدواژه ها:

Messageو Source credibilityوPreventive measuresوInformation reliabilityوCovid-۱۹

نویسندگان

Fatemeh Mohammadkhah

Assistant Professor of Health Education and Promotion . Nursing Care Research Center, Health Research Institute, Babol University of Medical Sciences, Babol, I.R. Iran.

Jaffar Abbas

Antai College of Economics and Management/School of Media and Communication, Shanghai Jiao Tong University, Shanghai, China. E-

Arash Ziapour

Research Center for Environmental Determinants of Health (RCEDH), Health Institute, Kermanshah University of Medical Sciences, Kermanshah, Iran.

Fatemeh Alhani

Nursing Department, Faculty of Medicine, Tarbiat Modares University, Tehran, IR Iran.

Fakhreddin Chaboksavar

Assistant Professor of Health Education and Promotion. Nursing Care Research Center, Health Research Institute, Babol University of Medical Sciences, Babol, I.R. Iran.