EVA as the best measure of performance evaluation in Pharmaceutical and Automotive Industries

The purpose of this research is to compare the explanatory power of traditional and modern measures for performance evaluation in pharmaceutical and automotive industries in Tehran Stock Exchange. This research is a library and analytic-causal study which is based on panel data analysis. In this research, financial data of 45 companies listed on the Tehran Stock Exchange between 2009 and 2013 (270 companies per year) have been investigated. SPSS 20, Eviews 7, and Minitab 16 software were used to analyze the research results. The latter show that stock return is directly related to economic value added and Tobin Q ratio, but it is inversely related to cash value added and return on assets. Also, there is more explanatory power between traditional and modern measures for performance evaluation and economic value added and Tobin Q ratio than between other measures for performance evaluation

کلیدواژه ها:

Performance evaluation ، economic value added ، cash value added ، Tobin Q ratio ، return on assets