Design of Organizational Self-Esteem Conceptual Model by Taking Localization Approach’ [Case study: Social Security Organization- Razavi Khorasan Province]

Subject and goal: Organizational self-esteem of personnel is one of the foremost subjects which have been proposed in the field of organizational behavior during several recent decades and studied and analyzed for several times. Thus, the characteristics of personnel’s self-esteem have been examined in this study using localization approach.Methodology: Both qualitative and quantitative methods have been adapted in the present research so that the features of personnel’s self-esteem were initially identified by polling of members of expert group and execution of Delphi technique in two phases. Then, research tools were distributed and collected among sampled members and organizational self-esteem conceptual model was eventually finalized by taking localization approach. Findings: The results derived from this section showed that the organizational self-esteem includes ۷ attributes (sense of competence, sense of virtue and efficacy, perceived rules in workplace, responsibility, and respect for personnel, sense of working security and sense of potential for promotion). Based on findings resulted from the model, variable of sense of virtue and efficacy (۰.۹۳) had the highest importance and variable of sense of potential for promotion had the lowest importance in the model.Conclusion: It necessitates for paying attention to ۷ identified attributes, especially sense of virtue and efficacy in order to improve self-esteem in personnel of Social Security Organization in Razavi Khorasan Province.

کلیدواژه ها:

Organizational self-esteem ، attributes ، Social Security Organization in Razavi Khorasan Province