Search Engine Optimization for Mobile Apps (ASO) vs Website SEO

This study, with an analytical and comparative approach, examines the key differences between SEO and ASO and describes the methods of data collection and performance analysis of these two strategies. The data in this study was collected from reliable sources and search analytics tools such as Google Search Console and Ahrefs for SEO and app analytics platforms such as App Annie and Sensor Tower for ASO. These differences play important optimization for digital businesses. The findings of this paper can help SEO professionals and marketers choose the best method to increase the visibility of their digital products on websites and app stores.

کلیدواژه ها:

Search Engine Optimization (SEO) ، App Store Optimization (ASO) ، Ranking ، Mobile App ، Digital Marketing