The Age of the Digital Economy; Artificial Intelligence and its Impact on Human Resource Management with an Emphasis on Opportunities, Limitations, Institutions, and Tools

Today, the development of the digital economy has led to changes in the management field with the formation of the drivers of the fourth industrial revolution. One of these drivers is the development of artificial intelligence (AI), which plays a significant role in various fields, including human resource management. Given the nascent nature of the paradigm in this field, the number of studies related to this issue is limited and there is a theoretical gap. Therefore, the present study aimed to investigate the impact of artificial intelligence on human resource management as one of the indicators of the development of the digital economy. The study was applied in terms of purpose and primary and secondary sources were used to analyze the findings. Based on the results, the impact of artificial intelligence on human resource management can be divided into categories including opportunities created by artificial intelligence, limitations of the use of artificial intelligence, and tools and software used by artificial intelligence in human resource management, which are formed in the context of a set of technological ecosystem institutions. Finally, practical suggestions arising from the research were presented.

کلیدواژه ها:

Digital Economy ، Artificial Intelligence ، E-Commerce ، Human Resource Management ، Intellectual Capital