A Critique on the Design of Iran's Olympic Opening Costumes: Its Challenges and Effects on National Identity

The purpose of this article is to critically examine the design of Iran's Olympic opening dress: its challenges and effects on Iran's national identity.This study utilized a review-based approach, analyzing previous research on Iran's Olympic uniform designs and the criticisms they received. Additionally, it included surveys, public and media critiques, and a comparative analysis of successful international designs to provide a comprehensive evaluation.The results indicate that Iran's Olympic uniforms have struggled to align with global standards and effectively represent national identity. These designs have generally failed to make a positive impact on the international stage and have not adequately utilized cultural symbols or modern technologies. Comparisons with successful global designs reveal that these outfits face challenges in effectively communicating with audiences and representing national identity.To improve future designs, it is recommended that Iran's National Olympic Committee strengthen collaboration with cultural and social experts and consult international advisors to better align with global standards. Additionally, establishing continuous evaluation processes to identify and address weaknesses, forming specialized teams, and providing designers with training are advised to enhance the quality of designs and elevate Iran's national prestige on the international stage.

کلیدواژه ها:

Sports management ، National Identity ، Olympic competitions ، Clothing design ، cultural compatibility