Technological Renaissance in Airline: Pioneering DigitalInnovations and Their Global Impact

سال انتشار: 1402
نوع سند: مقاله کنفرانسی
زبان: انگلیسی
مشاهده: 36

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شناسه ملی سند علمی:

ECICONFE08_018

تاریخ نمایه سازی: 3 خرداد 1403

چکیده مقاله:

This paper delves into the transformative journey of the airline industry catalyzed by digital innovations, highlighting the pivotal role of technological advancements in reshaping operational paradigms and enhancing customer experiences. The deregulation of the airline industry set the stage for increased competition and necessitated a strategic pivot towards digitalization to achieve operational efficiencies and service differentiation. Through a comprehensive analysis, this study explores the evolution from mainframe to cloud-based IT systems, underscoring the agility, scalability, and data analytics capabilities introduced by cloud computing. The concept of smart airports is examined, illustrating how Internet of Things (IoT) technologies streamline operations and elevate passenger experiences. A strategic digital roadmap is outlined, detailing the vision, objectives, and milestones critical for successful digital transformation projects within the industry. The paper further discusses the imperative of enhancing customer experiences through digital means, led by the Chief Customer Experience Officer (CCuEO) and underpinned by Key Performance Indicators (KPIs). Challenges such as cybersecurity, data privacy, and the need for robust risk management strategies are addressed, offering mitigation approaches. Looking ahead, the paper predicts the impact of emerging technologies like AI, blockchain, and sustainable digital innovations, proposing strategic actions for airlines to harness these trends. The study concludes with strategic imperatives for navigating the digital age, emphasizing innovation, collaboration, and sustainability as key drivers of future success in the airline industry.

نویسندگان

SeyyedAbdolhojjat Moghadasnian

Tarbiat Modares University