Unleashing the Power of Artificial Intelligence:Transforming Business Strategies in the Digital Era

In the era of digital transformation, incorporating Artificial Intelligence (AI) into business strategy has become more important. Business operations, consumer experiences, and decision-making processes are all being enhanced by AI technology. This essay examines how AI affects business strategy and how it may be used to propel digital transformation. Adopting AI has its benefits and challenges, which are explored in this article along with key tips for a flawless implementation. The importance of a human-centered approach to AI, which ensures that technology is used to enhance human skills rather than replace them, is another topic addressed in this paper. As a result, AI has the potential to be a powerful tool for organizations to stay competitive in the digital era, but it must be consciously and carefully integrated to have the greatest impact.

کلیدواژه ها:

Artificial intelligence ، Business strategy ، Technology ، Digital transformation