E-Commerce Strategy and Implementation

  • سال انتشار: 1393
  • محل انتشار: هشتمین کنفرانس بین المللی تجارت الکترونیک با رویکرد بر اعتماد الکترونیکی
  • کد COI اختصاصی: ECDC08_032
  • زبان مقاله: انگلیسی
  • تعداد مشاهده: 1489
دانلود فایل این مقاله

نویسندگان

M. Seraj

Economic PhD (Eastern Mediterranean University), Selling and Marketing Department of Novin Kish InformaticsServices Corporation, Tehran, Iran

M. Jokar

Master of Software Engineering (Beheshti University), Selling and Marketing Department of Novin Kish InformaticsServices Corporation, Tehran, Iran

M Miladi

Industrial Engineer (Islamic Azad University, Tehran North Branch, Selling and Marketing Department of NovinKish Informatics Services Corporation, Tehran, Iran

A Ahmadzadeh

Strategic Management PhD (PNU), Selling and Marketing Department of Novin Kish Informatics ServicesCorporation, Tehran, Iran

چکیده

The relationship between business and technology has existed for a long time. The main consequence of globalization is competition increasing on an internationallevel. In these circumstances, consistently, we will face with reducing of transportation costs, astounding growth of information technology, increasing commerce, minimizedgeographical constraints and competition increasing that lead to international economic efficiency. The most important consequence of globalization on the economy isgrowth of e-commerce. E-commerce wave has affected almost all firms in the economy and these firms have forced to enter in the field of e-commerce. Basic steps of strategyformulation are to design the strategic objectives of ecommerce undoubtedly. Strategic objectives of ecommerce facilitate all efforts and operations to imply the suitable e-business and competitive advantage in the electronic world. The elements of the electronic market data interchange electronically and internet business thatexpresses the relationship between ICT market processes and management. So, to remain the managers in economic competitive, should imply a clear view of the various tools of information and communication according to organization requirement. Suitable basis for the development of ICT in the organizational structure withsufficient knowledge and positive attitude of managers in the organization's activities is important.

کلیدواژه ها

Globalization, E-commerce, InformationTechnology and Communication

مقالات مرتبط جدید

اطلاعات بیشتر در مورد COI

COI مخفف عبارت CIVILICA Object Identifier به معنی شناسه سیویلیکا برای اسناد است. COI کدی است که مطابق محل انتشار، به مقالات کنفرانسها و ژورنالهای داخل کشور به هنگام نمایه سازی بر روی پایگاه استنادی سیویلیکا اختصاص می یابد.

کد COI به مفهوم کد ملی اسناد نمایه شده در سیویلیکا است و کدی یکتا و ثابت است و به همین دلیل همواره قابلیت استناد و پیگیری دارد.