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Evaluating Management Performance Based on BSC Model (case study: Imam Reza Fund)

عنوان مقاله: Evaluating Management Performance Based on BSC Model (case study: Imam Reza Fund)
شناسه ملی مقاله: JR_IJMECO-1-5_002
منتشر شده در شماره 5 دوره 1 فصل June در سال 1393
مشخصات نویسندگان مقاله:

Naser Ali Yadollahzadeh Tabari - Department of Economic, Babol Branch, Islamic Azad University, Babol, Iran
Ahmad Jafar Gholizadeh - Department of Business Administration, Babol Branch, Islamic Azad University, Babol, Iran

خلاصه مقاله:
The balanced scorecard is one of the most successful tools in the field of performance evaluation that involve four perspectives:financial, customer, internal process, and learning and growth. The purpose of this study is to evaluate the performance of organizational management in a credit institution named Imam Reza Fund using BSC model. The study population was composed of managers who were working in Imam Reza Funds and clients who were using their services. The results show the performance of organizational management through use of the balanced scorecard’s four perspectives.

کلمات کلیدی:
performance evaluation, balanced scorecard, financial, customers, learning and growth

صفحه اختصاصی مقاله و دریافت فایل کامل: https://civilica.com/doc/326560/