Elements Affect Online Repurchase Intentionsof Malaysia’s Online Shoppers

سال انتشار: 1393
نوع سند: مقاله کنفرانسی
زبان: انگلیسی
مشاهده: 1,011

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تاریخ نمایه سازی: 6 آذر 1393

چکیده مقاله:

Today, the internet is the significant tool of online shopping in all around the world. Online transaction systems make shopper possible to make payment for services or products utilizing the internet. The current paper purpose is to focus on the elements that can affect online repurchase intentions. In the current paper we utilized survey questionnaire to gather 102 in Malaysia from those that at least done one online shopping. In addition, data collection is using regression model to determinethe significance relationship between the trust and privacy and online repurchase intentions. Moreover, the current research provides functional information for managing online businesses


Meisam Karami

Faculty of Management (FM), ۸۱۳۱۰, UTM Skudai, Johor, Malaysia

Ali Akbar Hozhabri

Faculty of Management (FM), ۸۱۳۱۰, UTM Skudai, Johor, Malaysia

Ezzatollah Asgharizadeh

Associate Professor Faculty of Management, Tehran University, Tehran-Iran

Khalil Md Nor

Associate Professor Faculty of Management, (FM), ۸۱۳۱۰ UTM Skudai, Johor, Malaysia