Study of Satisfaction of German Tourists with Iran Tourism Services
- سال انتشار: 1397
- محل انتشار: مجله تحقیقات گردشگری و هتلداری ایران، دوره: 5، شماره: 3
- کد COI اختصاصی: JR_IJTHR-5-3_004
- زبان مقاله: انگلیسی
- تعداد مشاهده: 82
نویسندگان
Master of Geography & Tourism Planning, Azad Islamic University, Tehran-Center Brach, Tehran-Iran
Associated Professor of Geography & Tourism Planning Group, Azad Islamic University, Tehran-Center Brach, Tehran-Iran
چکیده
When the tourists' satisfaction with travel services is discussed, it should be considered the components related to increasing or decreasing satisfaction. To the fullest extent, the expectations of tourists will be met, as tourism and tourist development will be achieved. Tourists usually travel to where they are trusted and confident and feel safe. Providing services, facilities and equipment in these conditions is effective in increasing their satisfaction. The main objective of this research is to assess the satisfaction and level of expectations of German tourists from transportation systems, accommodation facilities (hotels) and professional characteristics of tour guides. The studied subjects in this study were German tourists who traveled to Iran from February ۲۰۱۶ to June ۲۰۱۷. This research is a descriptive-exploratory study. According to the definitions, objectives and questions, the survey methodology and documents are used simultaneously and the documentary method for collecting theoretical information and library studies and a survey method for collecting information Field is used. The researcher-made questionnaire consisted of questionnaires using the Likert spectrum method, which was analyzed by SPSS-۱۶ software. Based on the results of this research, there is a positive and significant relationship between the services provided in residential centers, the quality of transportation services in Iran and the satisfaction of German tourists. Because of their expectations not meeting the quality of services, they prefer not to go back to Iran. But we can provide a suitable platform to motivate the return of tourists to Iran by making changes in the dimensions of quality, cost of services, hotel, driver and tour guides behavior through public and professional education.کلیدواژه ها
satisfaction, German tourists, Quality of Services, Iran, Tourismاطلاعات بیشتر در مورد COI
COI مخفف عبارت CIVILICA Object Identifier به معنی شناسه سیویلیکا برای اسناد است. COI کدی است که مطابق محل انتشار، به مقالات کنفرانسها و ژورنالهای داخل کشور به هنگام نمایه سازی بر روی پایگاه استنادی سیویلیکا اختصاص می یابد.
کد COI به مفهوم کد ملی اسناد نمایه شده در سیویلیکا است و کدی یکتا و ثابت است و به همین دلیل همواره قابلیت استناد و پیگیری دارد.