EFFECTIVENESS OF ECONOMICS OF LOGISTICS IN CENTRAL PUBLIC SECTOR COMPANIES IN INDIA

In today’s era Logistics is increasingly viewed as a core activity of any firm. Firms are recognizing the strategic importance of logistics Management in the same manner as they recognize manufacturing and marketing activities. Logistics management can be taken as the process of planning, implementing and controlling the efficient, cost-effective flow and storage of materials and products, and related information within a distribution channel to fulfill demand in the market. This paper aims in comprehending the effectiveness of logistics in Central Public sector Companies in India

کلیدواژه ها:

Logistics Management ، Effectiveness ، Central Public Sector Companies